House Industries
The Basics
Known throughout the world as a prolific type foundry, House Industries has made a considerable impact on the world of design. House Industries fonts scream from billboards, wish happy whatever from tens of thousands of greeting cards, serve as the basis for consumer product logos and add elements of style to a wide range of mainstream media. In their illustrious career, House artists have mastered a large cross-section of design disciplines. Their typography deftly melds cultural, musical and graphic elements. From early forays into distressed digital alphabets to sophisticated type and lettering systems, House Industries’ work transcends graphic conventions and reaches out to a broad audience. What ultimately shines in the House Industries oeuvre is what always conquers mediocrity: a genuine love for their subject matter.
The Collaboration
Los Poblanos has been honored to partner with House Industries over the years, through product collaborations, exhibits and community classes. Most recently, in November 2019, we hosted a design-focused weekend together, and brought together founder Andy Cruz, renowned photographer Carlos Alejandro and award-winning artist, designer and print-maker David Dodde for a Screen Printing Master Workshop, photography classes, a book signing and A Design Evening with the Masters - which exhibited new work by Alejandro and Dodde that featured the faces of Los Poblanos, a House design talk and live music from local band the Jazz Dukes.
